Online shopping has grown in popularity across the Philippines, especially for plus-size fashion, as it offers greater convenience and a wider range of choices compared to traditional stores. However, deceptive marketing practices are common online, so it’s important to recognize misleading claims before buying.
A frequent tactic is the use of “one size fits all” labels. Many online sellers apply this term without sharing detailed measurements, overlooking the variety of body shapes and sizes within the plus-size community. This often results in clothes that don’t fit properly, leading to disappointment and wasted money. It’s best to always check the size charts and compare your own measurements with the brand’s guidelines.
Another challenge is that sizing can vary widely between brands or even within a single online store. A size XL from one brand might fit very differently from another. That’s why reading customer reviews is essential, as they often highlight whether items run small, large, or if descriptions are inaccurate.
To avoid falling victim to deceptive marketing in plus-size online shopping, follow these tips:
- Avoid “one size fits all” products that don’t provide specific size details.
- Always check size charts and take your own measurements.
- Read honest customer feedback before making a purchase.
- Be cautious of photos that look unrealistic or heavily edited.
- Review return and refund policies carefully.
- Report any suspicious sellers to the Department of Trade and Industry (DTI).
Photos that do not feature actual plus-size models or appear overly edited can create false impressions about how clothes will fit or look.
The DTI encourages Filipino shoppers to stay alert when shopping online. If you encounter false advertising or misleading claims, you can file a complaint through their Consumer Care Portal at https://www.dti.gov.ph/consumer-protection/ or visit a nearby DTI office. Be sure to include screenshots, product details, and receipts to support your report.
By staying informed and cautious, plus-size shoppers in the Philippines can have better, safer online shopping experiences free from misleading ads.
References:
https://www.dti.gov.ph/consumer-protection/
https://www.bbb.org/article/scams/14040-bbb-tip-how-to-spot-a-scam
Written by: Venn Magpantay